Endless Loop | Brandon Ballog
ENDLESS LOOP is a narrative mixtape connecting songs through their lyrical content, moods, and themes. The publication explores the way non-linear narratives can be distributed in print and digital formats, and the relationship between these two modes of publishing.
The print publication is a series of song booklets contained within a cassette case with lyrical references linking the reader to choose which song to explore next. The typography and visual elements blend both the analog and digital through use of traditional and bitmap typefaces, letterpress, Letraset, stencils, and more.
The digital publication follows the same structure and relies on hyperlinks and song embeds.