Candour: Designing the user experience for an estate agents | Imaan Fakim

Candour is an online letting agency offering flexibility, transparency, and control of the renting process to both landlords and tenants.

Tenants are able to apply at any property of their choice and at any given time of day through Candour’s online platform. For landlords, Candour offers both peace of mind and competitive prices. Candour removes the stresses tied to the renting process by also offering a wide range of external services, provided by its business partners. This way, both tenants and landlords are sure to be covered through every step of the way.

The development of the project mainly focused on the design of the interface of the service, the information architecture and a brand identity that could carry the values of the service. Technical aspects, market research and visual trends underpinned the project.